PART 1 – Taking the Plunge
Revenue management isn't a new concept. We’ve all experienced fluctuating airline ticket prices based on a myriad of factors, including...
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globaltouchit
Oct 252 min read
PART 2 – Navigating The Journey
Having taken the plunge into revenue management—see The Revenue Journey Part #1: Taking the Plunge—it's time to chart your course through...
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globaltouchit
Oct 253 min read
PART 3 – Fundamentals
The cornerstone of any successful revenue management journey lies in establishing a strong organizational foundation with the right team...
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globaltouchit
Oct 253 min read
PART 4 – Choosing Infrastructure
With your revenue team in place, it’s time to focus on the distribution infrastructure of your property. Successfully selling a product...
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globaltouchit
Oct 253 min read
PART 5 – Processes
Creating a Revenue Management Culture at your property requires significant effort from the revenue team, as outlined in Revenue Journey...
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globaltouchit
Oct 253 min read
PART 6 – Forecast
An accurate forecast is the cornerstone of effective revenue management decision-making. Without a reliable forecast, it becomes...
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globaltouchit
Oct 254 min read
PART 7 – Pricing
Once you've prepared your forecast, it’s time to put it into action. The forecast serves as the foundation for two crucial aspects of...
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globaltouchit
Oct 254 min read
PART 8 – Complete Revenue Management
In the previous article of the Revenue Journey, I discussed pricing strategies and their role in complete revenue management. While...
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globaltouchit
Oct 253 min read
PART 9 – Revenue Management Systems
As we advance in the Revenue Journey, the focus shifts towards enhancing all elements of revenue management through technology. Imagine...
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globaltouchit
Oct 253 min read
PART 10 – Still Not Convinced?
Revenue Management can be defined as selling the right room, to the right customer, at the right moment, for the right price, via the...
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