Daily Reporting & Tracking
TrevPAR World will provide the hotel with a daily report for a rolling period of 3 months. This report will show the changes in revenue, including pick up and wash. The data pro-vided on a daily basis plays a crucial role in forecasting future performance and helps inform important business strategy decisions.
Daily Forecasting & Trend Analysis
TrevPAR World will provide the hotel with a daily forecast for a period of three months, utilising trends derived from the daily data. This forecast will provide valuable insights into the budget pace and help determine the most effective marketing strategies to be developed.
Daily Rate Shops & Market Studies
TrevPAR World will perform a daily rate shop to identify the optimal selling prices that will maximize revenue generation. This rate shop will be conducted by comparing and benchmarking against the competitor set used in the evaluation process.
Daily Rate Updates
TrevPAR World will promptly update the rates across all systems for a period of 3 - 6 months upon completion of the rate shop. These updated rates will then be distributed to all channels.
Online Channel Availability Tests
To ensure smooth distribution, TrevPAR World will conduct a comprehensive rate shop per channel for a full year. This test will help identify any potential distribution issues, including restrictions and room type availability problems, for the next 365 days.
Promotional Parity Check
To maintain rate parity and rankings, a promotion parity check will be carried out across all major channels. Standardizing OTA promotions is crucial, and opaque marketing chan-nels will also be maximized to ensure optimized results.
OTA Extranet Management
TrevPAR World will take care of managing the OTA extranet, which involves updating content and handling the activation and management of promotions. This also includes conducting a comprehensive audit of group promotions.
Channel Content Evaluation
TrevPAR Wolrd will conduct a comprehensive evaluation and update of hotel content, facilities, amenities, and descriptions across all major OTA platforms. The content will be aligned based on seasonality and the best practices specific to each channel.
Room Type & Rate Code Evaluation
TrevPAR World will perform a comprehensive evaluation and update of room types and rate codes across all major OTA channels. This will help ensure that all available products are correctly distributed across various online platforms.
Budget Creation Or Validation
In order to create a realistic budget and establish goals and targets, we will conduct a thorough analysis of three years of historical data, examining day-by-day trends observed in the market. This analysis will depend on the data provided by the hotel and will be crucial in validating or developing an achievable budget.
Monthly Reporting
TrevPAR World will provide a comprehensive month-end report, highlighting the revenue management findings for each month. This report will include a concise summary of all revenue-generating activities and their corresponding results.
